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Platform Scaling, Fast and Slow

Rapid scaling is a key element of platform strategy, but it is not the best move for all platforms in all markets. Sometimes a more careful, incremental, and slower approach to scaling is better. In studying platform businesses like Airbnb and Uber, the authors found that regulatory complexity and r...

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Detalles Bibliográficos
Autores principales: Büge, Max (Autor, VerfasserIn.), Ozcan, Pinar (Autor, VerfasserIn.)
Autor Corporativo: Safari, an O'Reilly Media Company (Contribuidor, MitwirkendeR.)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Erscheinungsort nicht ermittelbar] MIT Sloan Management Review 2021
Edición:1st edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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