Cargando…
Driving Growth in Digital Ecosystems
To drive growth in digital ecosystems, companies need to develop two partnering capabilities: digital readiness and curation. Digital readiness requires that ecosystem value is distinctive and that partners are digitally organized and connected via technology such as APIs. Curation requires that eco...
| Autor principal: | |
|---|---|
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Indeterminado |
| Publicado: |
[S.l.] :
MIT Sloan Management Review,
2020.
|
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | To drive growth in digital ecosystems, companies need to develop two partnering capabilities: digital readiness and curation. Digital readiness requires that ecosystem value is distinctive and that partners are digitally organized and connected via technology such as APIs. Curation requires that ecosystem partners share joint goals, benefits, and information. Both capabilities are positively correlated with higher ecosystem market share and higher revenues. |
|---|---|
| Notas: | Title from content provider. |
| Descripción Física: | 1 online resource |