Cargando…

Feeding the dragon inside the trillion dollar dilemma facing hollywood, the nba, & American business /

A deeply revealing memoir of big wins and hard lessons from a seasoned executive caught smack in the middle of the trillion-dollar soft power struggle pitting China against Hollywood, the NBA, and American business."Paced like a thriller, ... Chris Fenton's bracingly candid business memoir...

Descripción completa

Detalles Bibliográficos
Autor principal: Fenton, Chris
Autor Corporativo: Gildan Media
Formato: Electrónico Audiom
Idioma:Inglés
Publicado: New York : Gildan Audio, p2020.
Edición:Unabridged.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:A deeply revealing memoir of big wins and hard lessons from a seasoned executive caught smack in the middle of the trillion-dollar soft power struggle pitting China against Hollywood, the NBA, and American business."Paced like a thriller, ... Chris Fenton's bracingly candid business memoir Feeding the Dragon takes [listeners] deep behind the scenes of Hollywood's shaky foothold in China. Dealing at the highest levels with Chinese government officials and major American brands like Disney, Marvel, and the NBA, [Fenton] defied authorities on both sides of the superpower divide to make billions-and history.Thanks to a brisk, [engaging] storytelling style and an evenhanded, insider-level perspective ..., Feeding the Dragon manages to be both timeless and timely. Captivating details on Robert Downey Jr., LeBron James, Kurt Cobain, [and] Michael Phelps, ... (among others) will enthrall average fans and aspiring moguls alike. But the beating narrative heart remains Fenton's down-to-earth recounting of a headline-making journey. Ultimately, the intrepid exec builds a compelling case for the power of "cultural diplomacy": mutually-beneficial, soft power-sharing exchanges as a better way forward than the hardliner battle lines being drawn across Beijing, Washington, and Los Angeles." -Jamie Bryan, Fast Company contributor.
Notas:Downloadable audio file.
Descripción Física:1 online resource (9 hr., 21 min.)
ISBN:9781469083285
1469083280