Innovation management : systemic framework and China's exploration /
The key for lasting competitive advantage lies in embracing innovation as a core value and managing it effectively. Innovation Management provides a comprehensive overview of innovation theory and a framework for implementation, intended for business school students of Innovation Management, manager...
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Chen, Jin (Autor), Zheng, Gang (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
McGraw-Hill Education,
[2019]
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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