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Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5) /
In today's wireless environment, marketing is more frequently occurring at the server-to-device level-with that device being anything from a laptop or phone to a TV or car. In this real-time digital marketplace, human attributes such as income, marital status, and age are not the most reliable...
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Auerbach Publications,
2016.
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| Edición: | 1st edition. |
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| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |