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Performing meaningful, qualitative market research
Almost any meaningful enterprise software market will have communities of like-minded users. As a product manager, it's your job to find them and learn as much as you can. Here, we'll talk about how to find these communities of users-not just of your product, but of your competitors'...
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| Autor Corporativo: | |
| Formato: | Electrónico Video |
| Idioma: | Inglés |
| Publicado: |
O'Reilly Media, Inc.,
2018.
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| Edición: | 1st edition. |
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| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | Almost any meaningful enterprise software market will have communities of like-minded users. As a product manager, it's your job to find them and learn as much as you can. Here, we'll talk about how to find these communities of users-not just of your product, but of your competitors' as well. |
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| Descripción Física: | 1 online resource (1 video file, approximately 5 min.) |
| ISBN: | 9781492034926 1492034924 |