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Management research methodology : integration of principles, methods and techniques /
The subject of Management Research Methodology is enthralling and complex. A student or a practitioner of management research is beguiled by uncertainties in the search and identification of the research problem, intrigued by the ramifications of research design, and confounded by obstacles in obtai...
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New Delhi :
Pearson Education,
Ã2016.
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| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | The subject of Management Research Methodology is enthralling and complex. A student or a practitioner of management research is beguiled by uncertainties in the search and identification of the research problem, intrigued by the ramifications of research design, and confounded by obstacles in obtaining accurate data and complexities of data analysis. This book seeks a balanced treatment of all these aspects and blends problem-solving techniques, creativity aspects, mathematical modelling and qualitative approaches in order to present the subject of Management Research Methodology in a lucid and easily understandable way. |
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| Descripción Física: | 1 online resource (600 pages) : illustrations |
| Bibliografía: | Includes bibliographical references. |