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What Great Salespeople Do the Science of Selling Through Emotional Connection and the Power of Story /

Build better relationships and Sell More Effectively With a Powerful SALES STORY "Throughout our careers, we have been trained to ask diagnostic questions, deliver value props, and conduct ROI studies. It usually doesn't work; best case, we can argue with the customer about numbers-purely...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Bosworth, Michael (Autor), Zoldan, Ben (Autor)
Autor Corporativo: O'Reilly for Higher Education (Firm)
Formato: Electrónico Audiom
Idioma:Inglés
Publicado: McGraw-Hill, 2012.
Edición:1st edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)