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Sherman's Supply Chain Challenge : Stopping the Retailer from Overcharging for Soda /
This new case study challenges students to identify the optimal pricing strategy to maximize profitability for both a soda manufacturer and its exclusive distributor: a price strategy that will resolve excess capacity and inventory problems caused by higher-than-necessary retail prices. Crystallizin...
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
PH Professional Business,
2013.
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| Edición: | 1st edition. |
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| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |