Finding the Middle Ground in a Politically Polarized World /
Consumers and employees increasingly expect companies to engage with social, environmental, and economic issues. But business leaders can find themselves between a rock and a hard place, especially when corporate political activism is framed as "take a stand or be silent." The reality is t...
Autores principales: | , |
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Autor Corporativo: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
MIT Sloan Management Review,
2018.
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Edición: | 1st edition. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Sumario: | Consumers and employees increasingly expect companies to engage with social, environmental, and economic issues. But business leaders can find themselves between a rock and a hard place, especially when corporate political activism is framed as "take a stand or be silent." The reality is that companies need a more nuanced set of options. |
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Descripción Física: | 1 online resource (14 pages) |