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How to monetize your data /
Companies can monetize their data by improving internal business processes and decisions, wrapping information around core products and services, and selling information offerings to new and existing markets. Adopting any of these approaches, however, requires management commitment to specific organ...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
[Cambridge, Massachusetts] :
MIT Sloan Management Review,
2017.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Wixom, Barbara Haley, |d 1969- |e author. | |
| 245 | 1 | 0 | |a How to monetize your data / |c Barbara H. Wixom, Jeanne W. Ross. |
| 264 | 1 | |a [Cambridge, Massachusetts] : |b MIT Sloan Management Review, |c 2017. | |
| 300 | |a 1 online resource (1 volume) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
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| 347 | |a text file | ||
| 588 | |a Description based on online resource; title from cover (Safari, viewed April 21, 2017). | ||
| 500 | |a "Reprint #58310." | ||
| 520 | |a Companies can monetize their data by improving internal business processes and decisions, wrapping information around core products and services, and selling information offerings to new and existing markets. Adopting any of these approaches, however, requires management commitment to specific organizational changes and targeted technology and data management upgrades. | ||
| 542 | |f Copyright © 2017 MIT Sloan Management Review |g 2017 | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Information technology |x Management. | |
| 650 | 0 | |a Business planning. | |
| 650 | 0 | |a Business enterprises |x Finance. | |
| 650 | 6 | |a Technologie de l'information |x Gestion. | |
| 650 | 7 | |a Business enterprises |x Finance |2 fast | |
| 650 | 7 | |a Business planning |2 fast | |
| 650 | 7 | |a Information technology |x Management |2 fast | |
| 700 | 1 | |a Ross, Jeanne W., |e author. | |
| 773 | 0 | |a MIT Sloan management review |g Vol. 58, no. 3 (Spring 2017) | |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/53863MIT58310/?ar |z Texto completo (Requiere registro previo con correo institucional) |
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