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Social media analytics : techniques and insights for extracting business value out of social media /
This is a complete insider's guide for all executives and marketing analysts who want to answer mission-critical questions and maximize the business value of their social media data. The authors offer thorough and practical coverage of the entire process: identifying the right unstructured data...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
IBM Press,
[2016]
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |