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Circle of the 9 muses : a storytelling field guide for innovators and meaning makers /
This book offers any leader a guide for finding, telling, and drawing value from their organization's unique stories. With this practical guide, storytelling can become a powerful managerial asset in your management toolbox. Hutchens reveals which stories are the right ones to tell and clearly...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, New Jersey :
John Wiley & Sons, Inc.,
2015.
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| Colección: | The learning fables series
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Hutchens, David, |d 1967- |e author. | |
| 245 | 1 | 0 | |a Circle of the 9 muses : |b a storytelling field guide for innovators and meaning makers / |c David Hutchens. |
| 264 | 1 | |a Hoboken, New Jersey : |b John Wiley & Sons, Inc., |c 2015. | |
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| 490 | 0 | |a The learning fables series | |
| 500 | |a Includes index. | ||
| 588 | 0 | |a Vendor-supplied metadata. | |
| 505 | 0 | |a Part I. Fundamentals -- Part II. Branching out. | |
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |a This book offers any leader a guide for finding, telling, and drawing value from their organization's unique stories. With this practical guide, storytelling can become a powerful managerial asset in your management toolbox. Hutchens reveals which stories are the right ones to tell and clearly shows how stories can bring employees, customers, and other partners together. Filled with illustrative examples and helpful templates, this innovative road map explains how stories can connect with your company's most urgent initiatives such as change management, knowledge management, culture and identity, engagement, branding, innovation, attracting talent, articulating vision and purpose, generating marketplace support, and more. -- |c Edited summary from book. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Communication in management. | |
| 650 | 0 | |a Communication in organizations. | |
| 650 | 0 | |a Creative ability in business. | |
| 650 | 0 | |a Corporate culture. | |
| 650 | 0 | |a Storytelling. | |
| 650 | 2 | |a Organizational Culture | |
| 650 | 6 | |a Communication en gestion. | |
| 650 | 6 | |a Communication dans les organisations. | |
| 650 | 6 | |a Créativité dans les affaires. | |
| 650 | 6 | |a Culture d'entreprise. | |
| 650 | 6 | |a Art de conter. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Communication in management. |2 fast |0 (OCoLC)fst00870174 | |
| 650 | 7 | |a Communication in organizations. |2 fast |0 (OCoLC)fst00870217 | |
| 650 | 7 | |a Corporate culture. |2 fast |0 (OCoLC)fst00879624 | |
| 650 | 7 | |a Creative ability in business. |2 fast |0 (OCoLC)fst00882438 | |
| 650 | 7 | |a Storytelling. |2 fast |0 (OCoLC)fst01134169 | |
| 776 | 0 | 8 | |i Print version: |a Hutchens, David. |t Circle of the 9 muses : a storytelling field guide for innovators and meaning makers. |d Hoboken, New Jersey : Wiley, ©2015 |h 302 pages |z 9781118973967 |
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