Doing good by doing good : why creating shared value is the key to powering business growth and innovation /

This book shows companies how to improve the bottom line by implementing an engaging, authentic, and business-enhancing program that helps staff and business thrive. Case studies illustrate the real effect of CSR on both business and society, with clear guidance toward maximizing involvement, engagi...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Baines, Peter (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Milton, Qld. : John Wiley and Sons Australia, Ltd, 2015.
Temas:
Business enterprises > Charitable contributions.
Social responsibility of business.
Goodwill (Commerce)
Success in business.
Entreprises > Dons de charité.
Entreprises > Responsabilité sociale.
Goodwill.
Succès dans les affaires.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Social responsibility of business
Success in business
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