Profiting from the data economy : understanding the roles of consumers, innovators, and regulators in a data-driven world /
Today, the insights available through "big data" are potentially limitless - ranging from improved product recommendations and more well-targeted promotions to more efficient public agencies. In Profiting From the Data Economy, cutting-edge academic researcher, David Schweidel, considers t...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Schweidel, David A., 1981- |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Upper Saddle River, NJ :
Pearson Education,
©2015.
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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