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Targeted : how technology is revolutionizing advertising and the way companies reach consumers /
Far from the catchy television spots and sleek magazine spreads are the comparatively modest ads that pop up on websites and in Internet searches. But don't be fooled--online advertising is exploding. Growing at a compound annual rate near 20%, it is now the second-largest advertising channel i...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
New York :
AMACOM,
2015.
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| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |