Lean customer development : building products your customers will buy /
This practical guides shows you how to validate product and company ideas through customer development research before you waste months and millions on a product or service that no one needs or wants. with a combination of open-ended interviewing and fast and flexible research techniques, you'l...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Sebastopol, CA :
O'Reilly Media,
2014.
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Edición: | First edition. |
Colección: | Lean series.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |