Corporate reputation /
Reputation has become an essential strategic asset for companies. Businesses that enjoy a good reputation are able to differentiate themselves, thus attracting investments and retaining customers and employees, while stakeholders of such companies demonstrate higher levels of satisfaction and loyalt...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
London, U.K. :
LID Pub.,
2013.
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Edición: | 1st ed. |
Colección: | Corporate excellence series.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |