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Your guide to entertainment marketing and performance : collection /

Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever-and it&#...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Lieberman, Al
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Upper Saddle River, New Jersey : FTPress Delivers, ©2013.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)