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Strategic database marketing /

Providing the most current marketing theories and strategies for 15 years--now updated to cover digital platforms so you can expand your reach even further! Retaining all the advice, tips, tactics, and strategies that has made it the go-to resource for marketers who take their craft seriously, Strat...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hughes, Arthur Middleton
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : McGraw-Hill, ©2012.
Edición:4th ed.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)