The connected company
Social networking has dramatically altered the way companies react to change. When your customers are delighted, they can amplify your message in ways that were never before possible. But when your company's performance runs short of what you've promised, customers can seize control of you...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Farnham :
O'Reilly,
2012
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |