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Agile marketing /

Clearly the marketing methods of old will not fulfill all the needs of today's organization. Today, the fast moving opportunities afforded by the internet, websites, social networking and data communication give those in the know a huge advantage over traditional marketers. The goal of this boo...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Accardi-Petersen, Michelle
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [United States] : New York : Apress ; Distributed by Springer Science + Business Media, 2011.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)