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App savvy : turning ideas into iPad and iPhone apps customers really want /

What does it take to build an iPhone app from a management point of view? If you're involved or interested in producing iPhone or iPad apps as a project manager, product manager, marketer, or executive, this guide will show you how to take an idea and develop it into an app that will stand out...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Yarmosh, Ken
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Beijing ; Farnham : O'Reilly, 2010, ©2011.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)