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Private sector and poverty : progress at the bottom of the pyramid during 2004-2009 /

Drawing on Prahalad's breakthrough insights in The Fortune at the Bottom of the Pyramid, great companies worldwide have sought to identify, build, and profit from new markets amongst the world's several billion poorest people, while at the same time helping to alleviate poverty. Five years...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Prahalad, C. K.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Upper Saddle River, N.J. : Wharton School Pub., 2009.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)