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Who stole my customer?? : winning strategies for creating and sustaining customer loyalty /
Current customers are up to nine times as profitable as new ones, but keeping customers has never been tougher. It's time you developed a customer-defined, outside-in vision of your business, plus the capabilities and infrastructure to make it real. Thompson led customer-focused process improve...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Upper Saddle River, NJ :
Pearson Prentice Hall,
©2004.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |