Globalizing Asian religions : management and marketing /

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This volume brings together the insights of theories of management and marketing to give an original, alternative view of the organizational dynamics of globalizing Asian New Religious Movements (NRMs) and established religions. It also provides insights into the way the traditional religions are fi...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Smith, Wendy (Editor ), Nakamaki, Hirochika, 1947- (Editor ), Matsunaga, Louella, 1959- (Editor ), Ramsay, Tamasin (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Amsterdam, Netherlands : Amsterdam University Press, [2019]
Colección:Global Asia (Amsterdam, Netherlands) ; 8.
Temas:
Cults > Asia.
Cults > Asia > Marketing.
Oriental religions.
RELIGION > Comparative Religion.
RELIGION > Essays.
RELIGION > Reference.
Cults.
Religion.
Asia > Religion.
Asie > Religion.
Asia.
New Religious Movements, Global Religions, Asian Religions, Religion and Marketing, Management of Religious Organizations.
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