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The rational consumer : bad for business and politics : democracy at the crossroads of nature and culture /

This book discusses the seminal role played by Edward Bernays, a nephew of Sigmund Freud, in the founding of American-style public relations - persuasive communication through manipulation of symbols - and his huge (and cynical) impact on the American economic and political scene. It provides a subs...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Nyamnjoh, Francis B., 1961- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Mankon, Bamenda : Langaa Research & Publishing CIG, [2018]
Temas:
Acceso en línea:Texto completo