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Jewish Mad Men : Advertising and the Design of the American Jewish Experience.

"Attractively illustrated and insightfully written, Jewish Mad Men looks at how advertising helped shape the evolution of American Jewish life and culture over the past one hundred years. Drawing on case studies of famous ad campaigns--from Levy's Rye Bread to Hebrew National hot dogs--Ker...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Steinberg, Kerri P., 1959-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Brunswick : Rutgers University Press, 2015.
©2015
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Acceso en línea:Texto completo