Marketing research : applied insight /
"Working as a marketing researcher remains an intellectually stimulating, creative and rewarding career. Marketing research is a huge and growing industry at the forefront of innovation in many sectors of the economy. However, few industries can have been presented with as many challenges and o...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Malhotra, Naresh K. (autor.) |
Otros Autores: | Nunan, Daniel (autor.), Birks, David F. (autor.) |
Formato: | eBook |
Idioma: | Inglés |
Publicado: |
Harlow, England ; New York :
Pearson,
2020.
|
Edición: | Sixth edition. |
Temas: | |
Acceso en línea: | Texto completo |
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