Cargando…
Demand Articulation of Emerging Technologies : Investigating the Longitudinal Dynamics of Innovation.
In today's high-tech environment, we have to conceptualize a sophisticated translation skill that converts a vague set of wants into well-defined products. To do so, we must come to the concept of ""demand articulation."" Marketing scholars have summarized that this concept...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Newcastle-upon-Tyne :
Cambridge Scholars Publisher,
2019.
|
| Temas: | |
| Acceso en línea: | Texto completo |