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Unthinkable : the culture and politics of getting innovation wrong.

Unthinkable is the first book on innovation to be written from the trenches. Expert Tom Hopkins explains why big companies so often fail to do new things, and clearly explores the solutions pioneered at product and service innovation company Fluxx. Identify with real-life stories of new product deve...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hopkins, Tom
Otros Autores: Dawson, Paul
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [United States] : Morgan James Publishing : Made available through hoopla, 2015.
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