The future of branding /
"New ideas change the world. From social movements to scientific discovery the power of an idea is to reshape the world, who we are, and how we live. Changes in the increasingly dynamic competitive environment require a focus on what should be done, not just what is currently done. The inspirat...
Clasificación: | Libro Electrónico |
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Otros Autores: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New Delhi, India ; Thousand Oaks, California :
SAGE Publications,
2016.
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Temas: | |
Acceso en línea: | Texto completo |