Restaurant, food & beverage market research handbook 2016-2017 /

With a thorough and in-depth analysis of the restaurant and foodservice industry, this handbook provides consumer spending data, market forecasts, trends assessments for all segments, and more. The trends assessments include discussions of consumer behavioral trends, menu trends, daypart analysis (i...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Miller, Richard K. (Richard Kendall), 1946- (Autor), Washington, Kelli D. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Loganville, GA : Richard K. Miller & Associates, [2016]
Edición:16th edition.
Colección:RKMA market research handbook series.
Temas:
Restaurants > United States > Marketing.
Restaurants > United States > Statistics.
Restaurants > United States > Handbooks, manuals, etc.
Food service > United States > Marketing.
Food industry and trade > United States > Statistics.
Food industry and trade > United States > Handbooks, manuals, etc.
Restaurant management > United States.
Marketing research > United States > Handbooks, manuals, etc.
Restaurants > États-Unis > Statistiques.
Restaurants > États-Unis > Guides, manuels, etc.
Restaurants > Gestion > États-Unis.
Marketing > Recherche > États-Unis > Guides, manuels, etc.
BUSINESS & ECONOMICS > Small Business.
Restaurants
Food service > Marketing
Food industry and trade
Restaurant management
Marketing research
Restaurants > Marketing
United States
Electronic books.
handbooks.
Handbooks and manuals
Statistics
Handbooks and manuals.
Statistics.
Guides et manuels.
Statistiques.
Acceso en línea:Texto completo
Descripción
Sumario:With a thorough and in-depth analysis of the restaurant and foodservice industry, this handbook provides consumer spending data, market forecasts, trends assessments for all segments, and more. The trends assessments include discussions of consumer behavioral trends, menu trends, daypart analysis (including snacks and late-night), and more. Comprehensive demographic data for all dayparts at full-service and quick-service restaurants, as well as an analysis of restaurant spending in each state and dining statistics for metropolitan areas are provided. The handbook assesses consumer spending when dining out, discusses restaurant strategies for sales growth, and identifies market opportunities brought on by changing consumer behaviors.
Descripción Física:1 online resource (565 pages) : illustrations (some color)
Bibliografía:Includes bibliographical references (pages 557-565).
ISBN:9781577832348
1577832345
ISSN:2472-5250

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