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Breakthrough Branding : Positioning Your Library to Survive and Thrive.
Breakthrough Branding: Positioning Your Library to Survive and Thrive shows how to mesh your library's brand deeply and seamlessly within your internal culture, to leverage and better position your brand for the audiences you serve, and develop and implement promotional strategies and tactics c...
| Clasificación: | Libro Electrónico |
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| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Chicago :
American Library Association,
2014.
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| Acceso en línea: | Texto completo |