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The out-of-home immersive entertainment frontier : expanding interactive boundaries in leisure facilities /
Digital Out of Home Entertainment is transforming the customer experience in shops, cinemas, museums; almost any environment where consumers are congregating. This book provides a 'state of play' exploration of the successes, the emerging new applications and the strategies that inform the...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Farnham :
Ashgate Publishing Ltd,
2014.
©2014 |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Williams, Kevin, |d 1967- |e author. | |
| 245 | 1 | 4 | |a The out-of-home immersive entertainment frontier : |b expanding interactive boundaries in leisure facilities / |c Kevin Williams and Michael Mascioni. |
| 260 | |a Farnham : |b Ashgate Publishing Ltd, |c 2014. | ||
| 264 | 4 | |c ©2014 | |
| 300 | |a 1 online resource (217 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 588 | 0 | |a Print version record. | |
| 520 | |a Digital Out of Home Entertainment is transforming the customer experience in shops, cinemas, museums; almost any environment where consumers are congregating. This book provides a 'state of play' exploration of the successes, the emerging new applications and the strategies that inform them--and is an essential guide for entertainment executives as well as those involved in retailing, the hotel industry, mobile communications, museums and heritage. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a The structure of play -- Collapse and reemergence -- Defining the sector -- The drive for immersion -- Social and cooperative -- The convergence -- Future trends -- Conclusion. | |
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Leisure |x Economic aspects. | |
| 650 | 0 | |a Leisure industry. | |
| 650 | 0 | |a Popular culture |x Economic aspects. | |
| 650 | 6 | |a Loisir |x Aspect économique. | |
| 650 | 6 | |a Loisirs |x Industrie. | |
| 650 | 6 | |a Culture populaire |x Aspect économique. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industries |x Media & Communications. |2 bisacsh | |
| 650 | 7 | |a TECHNOLOGY & ENGINEERING |x Telecommunications. |2 bisacsh | |
| 650 | 7 | |a Leisure |x Economic aspects |2 fast | |
| 650 | 7 | |a Leisure industry |2 fast | |
| 650 | 7 | |a Popular culture |x Economic aspects |2 fast | |
| 700 | 1 | |a Mascioni, Michael, |e author. | |
| 776 | 0 | 8 | |i Print version: |a Williams, Kevin. |t Out-of-Home Immersive Entertainment Frontier. |d Farnham : Ashgate Publishing Ltd, 2014 |z 9781472426963 |
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