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Effect of solution transition on steering the sales force : for new marketing and sales metrics /
The objective of this study is to provide a metric that helps to assess the solution readiness status of a firm's sales force. Sales are often considered as part of a marketing strategy. It will be analyzed to what extent this perspective is justified and how this is influenced by the emergence...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hamburg, Germany :
Anchor Academic Publishing,
2014.
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| Temas: | |
| Acceso en línea: | Texto completo |