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Towards a new order in the global automotive industry : how asian companies catch up to their Western Peers /

The global automotive industry faces the most influential changes since the revolutionary introduction of mass production a century ago. Latecomer firms from Asia are challenging the western incumbents. They can change the rules of the game in the industry by leapfrogging several steps in their deve...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Wäldchen, Daniel (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hamburg, Germany : Anchor Academic Publishing, 2014.
Temas:
Acceso en línea:Texto completo

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