Towards a new order in the global automotive industry : how asian companies catch up to their Western Peers /
The global automotive industry faces the most influential changes since the revolutionary introduction of mass production a century ago. Latecomer firms from Asia are challenging the western incumbents. They can change the rules of the game in the industry by leapfrogging several steps in their deve...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hamburg, Germany :
Anchor Academic Publishing,
2014.
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Temas: | |
Acceso en línea: | Texto completo |