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Social media and the rebirth of PR : the emergence of social media as a change driver for PR /

Our world has faced some remarkable changes over the past few decades due to the rapid development of new technology and the Internet. However, a few years back, a new era began, an era where ordinary people have a 'say' on every possible matter, anytime, anywhere - the emergence of social...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Stareva, Iliyana (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hamburg, Germany : Anchor Academic Publishing, 2014.
Temas:
Acceso en línea:Texto completo