Sports Marketing 2014-2015 /
First published in 1997, this reference provides a current and comprehensive assessment of the sports business in the U.S., including overviews of spectator sports, sports media, professional sports franchises, and marketing.
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Miller, Richard K. (Richard Kendall), 1946- (Autor), Washington, Kelli D. (Autor) |
Autor Corporativo: | Richard K. Miller & Associates (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Loganville, GA :
Richard K Miller & Associates,
[2014]
|
Colección: | RKMA market research handbook series.
|
Temas: | |
Acceso en línea: | Texto completo |
Ejemplares similares
-
Sports marketing 2016-2017 /
por: Miller, Richard K. (Richard Kendall), 1946-, et al.
Publicado: (2016) -
Strategic sports development.
por: Robson, Stephen
Publicado: (2013) -
The sports strategist : developing leaders for a high-performance industry /
por: Rein, Irving J.
Publicado: (2015) -
The sports management toolkit /
Publicado: (2011) -
Sports management and administration /
por: Watt, David C., 1951-
Publicado: (2003)