Sports Marketing 2014-2015 /
First published in 1997, this reference provides a current and comprehensive assessment of the sports business in the U.S., including overviews of spectator sports, sports media, professional sports franchises, and marketing.
Cote: | Libro Electrónico |
---|---|
Auteurs principaux: | , |
Collectivité auteur: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
Loganville, GA :
Richard K Miller & Associates,
[2014]
|
Collection: | RKMA market research handbook series.
|
Sujets: | |
Accès en ligne: | Texto completo |