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Contemporary approaches of the scientific theory of place marketing : place branding in globalized conditions and economic crisis /
The contemporary economic crisis is one of the biggest in the global economy and has been forcefully applied to the real economy, revolting in a deep recession. Globalization has in turn contributed to the faster transmission of the problem from country to country. This crisis disproportionally affe...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hauppauge, New York :
Nova Science Publisher's, Inc.,
[2013]
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| Colección: | Business economics in a rapidly-changing world series.
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| Temas: | |
| Acceso en línea: | Texto completo |