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Experimental auctions : methods and applications in economic and marketing research /

"Economists, psychologists, and marketers are interested in determining the monetary value people place on non-market goods for a variety of reasons: to carry out cost-benefit analysis, to determine the welfare effects of technological innovation or public policy, to forecast new product succes...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Lusk, Jayson
Otros Autores: Shogren, Jason F.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge ; New York : Cambridge University Press, 2007.
Colección:Quantitative methods for applied economics and business research.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a Experimental auctions :  |b methods and applications in economic and marketing research /  |c Jayson L. Lusk and Jason F. Shogren. 
260 |a Cambridge ;  |a New York :  |b Cambridge University Press,  |c 2007. 
300 |a 1 online resource (xii, 304 pages) :  |b illustrations 
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490 1 |a Quantitative methods for applied economics and business research 
504 |a Includes bibliographical references (pages 279-296) and index. 
505 0 |a Incentive compatible auctions: theory and evidence -- Value theory -- Conducting experimental auctions: some preliminaries -- Conducting experimental auctions -- Data analysis -- Valuation case studies -- Auction design: case studies -- Validity of experimental auctions -- The future of experimental auctions. 
588 0 |a Print version record. 
520 1 |a "Economists, psychologists, and marketers are interested in determining the monetary value people place on non-market goods for a variety of reasons: to carry out cost-benefit analysis, to determine the welfare effects of technological innovation or public policy, to forecast new product success, and to understand individual and consumer behavior. Unfortunately, many currently available techniques for eliciting individuals' values suffer from a serious problem in that they involve asking individuals hypothetical questions about intended behavior. Experimental auctions circumvent this problem because they involve individuals exchanging real money for real goods in an active market. This represents a promising means for eliciting non-market values 
520 8 |a Lusk and Shogren provide a comprehensive guide to the theory and practice of experimental auctions. It will be a valuable resource for graduate students, practitioners, and researchers concerned with the design and utilization of experimental auctions in applied economic and marketing research."--Jacket 
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650 0 |a Consumers' preferences  |x Mathematical models. 
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650 7 |a Consumers' preferences  |x Mathematical models.  |2 fast  |0 (OCoLC)fst00876445 
650 7 |a Auktionstheorie  |2 gnd 
650 7 |a Experimentelle Spieltheorie  |2 gnd 
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830 0 |a Quantitative methods for applied economics and business research. 
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