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The practice of advertising /

The Practice of Advertising addresses key issues in the industry, presenting a comprehensive overview of its components. Clarity in both style and content has been ensured so that the information is easily accessible and terminology is suitable for the reader. Based on the successful and highly rega...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Mackay, Adrian
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford : Elsevier Butterworth-Heinemann, 2005.
Edición:5th ed.
Temas:
Acceso en línea:Texto completo