Rural marketing : Indian perspective /
Rural Marketing as a separate discipline in management teaching has emerged recently. The growing importance of the subject has been well realized by the marketers, policymakers and management interns. However, there is dearth of quality literature on the subject, comprehensive coverage of all the d...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Singh, Awadhesh Kumar |
Otros Autores: | Pandey, Satyaprakash |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New Delhi :
New Age International,
©2005.
|
Temas: | |
Acceso en línea: | Texto completo |
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