The marketing strategy desktop guide /

Mostrar otras versiones (1)

A valuable handbook on all aspects of marketing strategy, this essential book includes examples drawn from the world's most successful companies and provides key models to help you develop competitive strategies for the internet age.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Paley, Norton
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London : Thorogood, ©2007.
Edición:2nd ed.
Temas:
Marketing > Planning.
Marketing > Management.
Strategic planning.
Marketing > Planification.
Marketing > Gestion.
Planification stratégique.
BUSINESS & ECONOMICS > Green Business.
Marketing > Management
Marketing > Planning
Strategic planning
Acceso en línea:Texto completo
Descripción
Sumario:A valuable handbook on all aspects of marketing strategy, this essential book includes examples drawn from the world's most successful companies and provides key models to help you develop competitive strategies for the internet age.
Descripción Física:1 online resource (252 pages) : illustrations
ISBN:9781435631601
1435631609
9781854186218
1854186213
1854184903
9781854184900
9781854184917
1854184911
9786611205270
6611205276

Ejemplares similares