Leading the sales force : a dynamic management process /

How should a sales force be managed effectively? Like aircraft pilots, managers must analyse information and make interconnected decisions in order to accomplish their missions. This book provides an integrative vision of a sales manager's function, using the concept of a dynamic sales force ma...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Darmon, René Y.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge ; New York : Cambridge University Press, ©2007.
Temas:
Sales management.
Sales personnel.
Vendeurs.
Ventes > Gestion.
BUSINESS & ECONOMICS > Workplace Culture.
BUSINESS & ECONOMICS > Human Resources & Personnel Management.
Sales management
Sales personnel
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