Public relations in Britain : a history of professional practice in the twentieth century /
The author asks: how did public relations develop in Britain and why? The question is answered through a narrative linking the evolution of British PR in the early 20th century to political, economic, social, and technological developments. The book highlights sociological issues and foregrounds the...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Mahwah, N.J. :
Lawrence Erlbaum Associates, Publishers,
2004.
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Temas: | |
Acceso en línea: | Texto completo |