Cargando…
Translating into success : cutting-edge strategies for going multilingual in a global age /
The boom in international trade has brought with it an increased demand for addressing local consumers in their native language and cultural idiom. Given the complex nature and new media involved in communicating with their constituent markets, companies are developing ever more complex tools and te...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor Corporativo: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Amsterdam ; Philadelphia :
Benjamins,
2000.
|
| Colección: | American Translators Association scholarly monograph series ;
v. 11. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | EBSCO_ocm52999684 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr cn||||||||| | ||
| 008 | 030910s2000 ne a ob 000 0 eng d | ||
| 040 | |a N$T |b eng |e pn |c N$T |d OCLCQ |d YDXCP |d OCLCG |d OCLCQ |d OCLCF |d OCLCO |d INU |d IDEBK |d EBLCP |d E7B |d STF |d MHW |d OCLCQ |d CNNOR |d ZCU |d OCLCQ |d MERUC |d OCLCQ |d U3W |d OCLCA |d VTS |d AGLDB |d ICG |d AU@ |d OCLCQ |d LOA |d CCO |d MOR |d PIFBR |d BRL |d WRM |d NRAMU |d VT2 |d AZK |d OCLCQ |d DKC |d OCLCQ |d M8D |d UKAHL |d OCLCQ |d TKN |d RDF |d UKCRE |d LDP |d LUN |d OCLCQ |d OCLCO |d OCLCQ |d OCLCO | ||
| 015 | |a GBA064596 |2 bnb | ||
| 016 | 7 | |a 155619630x |2 Uk | |
| 019 | |a 70766107 |a 191926579 |a 646889750 |a 698448617 |a 732804730 |a 816317796 |a 960204784 |a 961653467 |a 1077235640 |a 1153025179 |a 1156905537 |a 1167345999 | ||
| 020 | |a 0585469318 |q (electronic bk.) | ||
| 020 | |a 9780585469317 |q (electronic bk.) | ||
| 020 | |a 9027299773 | ||
| 020 | |a 9789027299772 | ||
| 020 | |a 9789027231864 |q (hbk.) | ||
| 020 | |a 9027231869 | ||
| 020 | |a 9789027231871 |q (pbk.) | ||
| 020 | |a 9027231877 | ||
| 020 | |a 9781556196300 |q (USA) | ||
| 020 | |a 155619630X | ||
| 020 | |a 9781556196317 |q (USA ; |q pbk.) | ||
| 020 | |a 1556196318 | ||
| 020 | |z 155619630X |q (cased) | ||
| 020 | |z 1556196318 |q (pbk.) | ||
| 020 | |z 9027231869 |q (European) | ||
| 020 | |z 9027231877 |q (European pbk.) | ||
| 029 | 1 | |a AU@ |b 000054155567 | |
| 029 | 1 | |a DEBBG |b BV043142396 | |
| 029 | 1 | |a DEBBG |b BV044149687 | |
| 029 | 1 | |a DEBSZ |b 422423629 | |
| 029 | 1 | |a GBVCP |b 801065186 | |
| 029 | 1 | |a NZ1 |b 11915586 | |
| 035 | |a (OCoLC)52999684 |z (OCoLC)70766107 |z (OCoLC)191926579 |z (OCoLC)646889750 |z (OCoLC)698448617 |z (OCoLC)732804730 |z (OCoLC)816317796 |z (OCoLC)960204784 |z (OCoLC)961653467 |z (OCoLC)1077235640 |z (OCoLC)1153025179 |z (OCoLC)1156905537 |z (OCoLC)1167345999 | ||
| 050 | 4 | |a P308 |b .T73 2000eb | |
| 072 | 7 | |a LAN |x 023000 |2 bisacsh | |
| 072 | 7 | |a P. |2 lcco | |
| 082 | 0 | 4 | |a 418.020285 |2 22 |
| 084 | |a 17.45 |2 bcl | ||
| 084 | |a ES 700 |2 rvk | ||
| 084 | |a ES 960 |2 rvk | ||
| 049 | |a UAMI | ||
| 245 | 0 | 0 | |a Translating into success : |b cutting-edge strategies for going multilingual in a global age / |c Robert C. Sprung, editor ; Simone Jaroniec, co-editor. |
| 260 | |a Amsterdam ; |a Philadelphia : |b Benjamins, |c 2000. | ||
| 300 | |a 1 online resource (xxii, 239 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a data file | ||
| 490 | 1 | |a American Translators Association scholarly monograph series ; |v v. 11 | |
| 504 | |a Includes bibliographical references (pages 237-239). | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a TRANSLATING INTO SUCCESS; Editorial page; Title page; LCC data; Contents; Foreword; Introduction; 1. Microsoft Encarta Goes Multilingual; 2. 21 Adapting Time Magazine for Latin America; 3. Globalizing an e-Commerce Web Site; 4. What Price Globalization? Managing Costs at Microsoft; 5. Multilingual Information Management at Schneider Automation; 6. The Role of Translation in an International Organization; 7. Localization at Hewlett-Packard's LaserJet Solutions Group; 8. Shortening the Translation Cycle at Eastman Kodak; 9. Making a Global Product at MapInfo Corporation. | |
| 520 | |a The boom in international trade has brought with it an increased demand for addressing local consumers in their native language and cultural idiom. Given the complex nature and new media involved in communicating with their constituent markets, companies are developing ever more complex tools and techniques for managing foreign-language communication. This book presents select case studies that illustrate the state-of-the-art of language management. It covers a cross-section of sectors, each of which has particular subtleties in language management: software localization fina. | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Machine translating. | |
| 650 | 0 | |a Translating and interpreting. | |
| 650 | 6 | |a Traduction automatique. | |
| 650 | 7 | |a LANGUAGE ARTS & DISCIPLINES |x Translating & Interpreting. |2 bisacsh | |
| 650 | 7 | |a Machine translating |2 fast | |
| 650 | 7 | |a Translating and interpreting |2 fast | |
| 700 | 1 | |a Sprung, Robert C. |q (Robert Charles) | |
| 700 | 1 | |a Jaroniec, Simone. | |
| 710 | 2 | |a American Translators Association. | |
| 776 | 0 | 8 | |i Print version: |t Translating into success. |d Amsterdam ; Philadelphia : Benjamins, 2000 |z 9027231869 |z 9027231877 |w (OCoLC)50384180 |
| 830 | 0 | |a American Translators Association scholarly monograph series ; |v v. 11. | |
| 856 | 4 | 0 | |u https://ebsco.uam.elogim.com/login.aspx?direct=true&scope=site&db=nlebk&AN=86729 |z Texto completo |
| 938 | |a Askews and Holts Library Services |b ASKH |n AH28558281 | ||
| 938 | |a EBL - Ebook Library |b EBLB |n EBL623237 | ||
| 938 | |a EBSCOhost |b EBSC |n 86729 | ||
| 938 | |a YBP Library Services |b YANK |n 2771937 | ||
| 938 | |a YBP Library Services |b YANK |n 2334930 | ||
| 994 | |a 92 |b IZTAP | ||