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Cross-cultural behaviour in tourism : concepts and analysis /

Cross-Cultural Behaviour in Tourism: Concepts and Analysis is important reading for those in the following areas of industry: * Tourism: illustrates the importance of cultural background in the tourist experience and how it is a major determinant in repeat visitation * Marketing: provides an underst...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Reisinger, Yvette
Otros Autores: Turner, Lindsay W.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford ; Boston : Butterworth-Heinemann, 2003.
Temas:
Acceso en línea:Texto completo